Minister for Health and Medical Education, Social Welfare and Education, Sakeena Itoo today inaugurated a Tourism Capacity Building Camp at Panchanpatri Kulgam and and also flagged off an All-Terrain Rally (ATR), trekkers’ expedition, cycle rally and other tourism promotion activities.
Speaking on the occasion, the Minister said that the Government is committed to strengthening the tourism sector in Jammu & Kashmir by developing offbeat destinations and promoting adventure tourism activities across Jammu and Kashmir. She said that such programmes provide a valuable platform to inform and aware youth about various government schemes and programmes related to tourism, employment generation and self-employment opportunities.
The Minister emphasized that the promotion of unexplored tourist destinations will not only attract visitors but also create sustainable livelihood opportunities for local communities. She highlighted the importance of involving youth and local stakeholders in tourism-related initiatives for the overall economic development of the region.
The programme was organized with an aim to promote tourism awareness, adventure tourism and enhance the participation of youth in the tourism sector across the district.
Tourism stakeholders, tour and travel operators, local representatives, district officers and large number of youth participated in the camp. They appreciated the efforts being made to boost tourism infrastructure and adventure activities in the area.
The event also witnessed enthusiastic participation in trekking, cycling and other adventure activities aimed at showcasing the tourism potential of Panchanpatri and adjoining areas.